ICCS provides comprehensive market research services to help businesses:
✔ Understand current and potential markets
✔ Build stronger relationships with customers and employees
✔ Analyze market trends to shape business policies
ICCS employs a mix of quantitative and qualitative research techniques, including:
✔ Online & telephonic surveys
✔ Focused group interviews
✔ Utilization of existing research reports
As a Delhi-based BPO, ICCS has access to regional databases, providing crucial secondary research sources. These secondary findings are combined with primary research data to create insightful reports for businesses.
ICCS gathers and analyzes customer-focused, product-centric, market-specific, and competition-related data, segmenting it into meaningful categories for strategic decision-making.
Businesses can request detailed marketing research guides or avail themselves of ICCS’s specialized services, including:
✔ Customer Satisfaction Studies
✔ Employee Satisfaction Studies & Assessments
✔ Pre & Post-Product Launch Market Analysis
✔ New Market Potential Analysis
✔ New Product Feasibility Studies
✔ Product Tracking
✔ Consumer Purchase Behavior Analysis
✔ Surveys to Understand Declining Customer Interest
✔ Competition Analysis
This comprehensive approach ensures data-driven decision-making, allowing businesses to stay ahead of market trends and competition.
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